Totally Cow is made from the same beef ingredients compared to the food with fruits and vegetables. Simply a meat only ground product with bone and organ content. USA grown raised and processed cows without added hormones and antibiotics. Mainly sourced from California and Midwest Farms. Our Totally Cow is our same beef ingredients without the fruits, vegetables and supplements. This is not intended for daily feeding but supplemental feeding, treat, topper, mix in, or used as a short term detox or elimination tool to help determine source of allergy.